Coordinator of National Digital Strategy
The President’s Office, Mexico

Alejandra leads the current digital initiatives proposed by the Government of the Republic of Mexico as Coordinator for the National Digital Strategy. With a vision of transformation and democratization of information, this area is solely dedicated to the articulation of public policies which will promote development through the optimal utilization of information and communications technologies, making them available and useful to both citizens and government institutions.
Ms. Lagunes holds a Communication Sciences degree and diverse studies in Political Communication, Political Psychology and Public Image. With more than 20 years of experience in the ICT sector, she is a pioneer in the development of the industry in Mexico. Before her time in public service, she held a number of leadership positions in companies such as Yahoo, MSN, Google and Televisa Interactive Media.

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