Head of Digital Products
PAYBACK, Germany

Daniela Horn is Head of Digital Products at PAYBACK. In this role, she is primarily responsible for the global mobile products and optimising the user experience. As a business economist with diploma she began her career in the year 2000 in the field of product management at Eicon Networks, today known as Dialogic. In 2004 Daniela Horn joined PayPal Germany GmbH. There she worked for three years as Senior Product Manager until her promotion to Head of Product Management and Innovation in 2007. In this position Daniela Horn was responsible for product strategy and product roadmap of the sections Checkout and PayPal Merchant Services for Germany, Austria and Switzerland. In 2011 Daniela Horn founded dahorn consulting, advising companies as a freelancer in the field of product management with focus on e-commerce and digital innovation since then. In 2013 she joined PAYBACK.

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